5 To Do & 5 Not To Do Social Media Tips

It’s the start of a New Year and probably time to refresh all your social media profiles, pages, etc.  So take a look at yours and critique them for improvement and updates for 2021.

These are just a few of many, many strategies you can begin using to get more eyeballs to your content in 2021.

Let’s make 2021 our “Year for Repurposing”!

1. Turn your blog posts into YouTube Videos, and Instagram Stories
2. Give Reels a try, as they are getting preference on Instagram
3. Always include a call to action
4. Create a Social Links Page on Your Website for your Instagram Profile. Or use a service like LinkTree www.linktr.ee or www.url.bio
5. Share more content on LinkedIn. Sure, it’s a professional network, but don’t be afraid to share more interesting stuff other than job openings and press releases.  People always love behind-the-scenes info on how and what you are doing in your business.
6. BONUS: Create carousel posts on Instagram, as they are more interesting and keep visitors on your post for a longer period of time.  And we know the algorithm just loves that! 

That’s it, just 6.  I’m sure you can think of many more to implement this year.

5 Things To Stop Doing on Social Media in 2021

1. Change up your #hashtags.  Don’t use the same hashtags over and over.  Change them up and make them sync with each particular post.
2. Stop being inconsistently with your posting. This is KEY for all Social Media Channels. Set up a schedule and stick to it, that way your followers will be expecting new content from you.
3. Cease from selling all the time. A good ratio is 80% giving and 20% asking.  Provide more usable content and teach, much more than promoting a product or service.
4. Make sure you customize your images, videos etc. for each social channel. Their criteria is all different. Just don’t post the exact same content to all, thinking that’s good enough.
5. Likes are going away on Facebook soon anyway, so don’t worry about the vanity metrics. Concentrate on posting valuable content.  And you don’t really need millions and millions of followers to be successful on social media.
6. BONUS: Stop ignoring your comments and DM’s. Get in the habit of replying to all your messages and begin to develop real relationships with your followers.

 That’s it, just 6.  I’m sure you can think of many more to implement this year.

Carlene Kelsey

Carlene has been helping entrepreneurs for over 12 years with their online technical requirements, such as, Wordpress Websites, Email Marketing & Autoresponders and Social Media Management.  Her newest offering is Creating the most affordable and Best ROI Facebook and Instagram Ad Campaigns for her entrepreneur clients. She is dedicated, professional and the perfect tech partner for your online business.

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You can learn more about my packages by visiting >> https://CarleneKelsey.biz/Carlene-Kelseys-Services.