5 Important Traits of a Successful Social Media Manager

5 (trust me there are more) Important Traits of a Successful Social Media Manager

When you decide to hire a true social media manager to take some of the burden of keeping up online, these are just some of the qualities you should be able to find in the Social Media Manager you hire.

1) Expert status and social grace. Is the person active on their social platforms? Do they blog regularly and share content that is useful and important to their
followers? Are they also a speaker and do they stand out from other candidates?
2) Are they friendly and display humor in their writings? Humor can lead to loyal customers, almost all the time.
3) Do they understand the diversity of all the Social Media channels? No all channels are equal and a good SM Manager knows the difference and can guide you towards the best ones for your business to participate in on a regular basis.
4) Are they a good story teller? All humans love to hear stories, and so having the ability to share short stories with your audience will matter to to how successful you are growing your following and expanding your social media reach and engagement.
5) Do they have a sense of when to use automation and when to concentrate on building engagement? Automation can be a good thing when it comes to social media, but engagement is also very important. So if you hire a social media manager that knows when to automate and when to connect with your followers, you’ll be ahead of the game.

Yes, there are many other qualities you should be looking for when you decide to hire someone to work on your social media networks. These are just a few to get you thinking and help you get started, if you are deciding the time is right for your business.

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